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收视率

shōu shì lǜ

HSK 7–9

Meaning

  • ratings (of a TV show)

Definition

收视率是指在一定时间内收看某个电视节目的人数或家庭数占总体观众或家庭的百分比,是衡量电视节目受欢迎程度的重要指标。

Viewership rating refers to the percentage of people or households that watch a particular TV program within a specific time period, serving as a key indicator of a program's popularity.

Usage

通常用于电视行业,用来评估节目的受欢迎程度和广告价值。也可以引申用于网络视频、直播等媒体内容的观看数据。

Commonly used in the television industry to evaluate a program's popularity and advertising value. It can also be extended to viewership data for online videos, live streams, and other media content.

Examples

  • 1 这部电视剧的收视率非常高,达到了5%。 (The viewership rating for this TV series is very high, reaching 5%.)
  • 2 电视台非常重视收视率,因为它直接影响广告收入。 (TV stations attach great importance to viewership ratings because they directly affect advertising revenue.)
  • 3 近年来,网络视频平台的收视率逐渐超过了传统电视。 (In recent years, viewership ratings for online video platforms have gradually surpassed traditional television.)
  • 4 虽然节目口碑很好,但收视率却一直不理想。 (Although the program has a good reputation, its viewership rating has been unsatisfactory.)
  • 5 为了提高收视率,节目组增加了互动环节。 (To boost viewership ratings, the production team added interactive segments.)

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